Tag: retailers

Now Could Finally Be the Time for Augmented Reality, As Retailers Look to Optimize E-Commerce

Augmented reality was first imagined as an e-commerce tool years ago, but widespread adoption didn’t catch on — until now. In partnership with Snap Inc. and its Lens Studio, a number of AR companies are scaling their technologies so that brands and consumers can explore products in a 3D way, as they increasingly shop online.

While the technology itself has improved, a main factor in the popularity of AR has been the need for footwear companies to provide a more compelling e-commerce experience. Online shopping had been growing year over year, but the pandemic accelerated this phenomenon while also eliminating

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How a local start-up used location tracking and geofencing tech developed for retailers to help Hong Kong control the spread of coronavirus

A local start-up was crucial to Hong Kong’s coronavirus response, which has been hailed as “one of the best in the world”.

More than 65,000 people returning to the city had to wear electronic wristbands with location tracking and geofencing technology SagaDigits usually deploys in supermarkets to keep track of popular items and to guide shoppers to their favourite products.

The government paid more than HK$$1 million (US$128,993) for the technology, said co-founder Arthur Chan Chi-chuen, a 41-year-old father of two.

“The electronic wristband project is an important breakthrough for our company,” he said in an interview. “We have since

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15 retailers that are selling fabric face masks

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As COVID-19 continues to heavily impact our world, our daily lives continue to change. From us respecting stay-at-home orders to turning our planned outings into staycations and spending time with loved ones virtually, people all over the world are doing their part to flatten the curve. To help combat the virus, more and more retailers are starting to

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