Wearable technology is a growing market, but the most common applications are a smartwatch or FitBit — footwear has not been an obvious choice for this kind of electronic-supported accessory.
However, DropLabs thought shoes were the perfect fit for their mission to connect listeners to the energy of live music — an experience that is truly felt from the ground up.
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The DropLabs team comes from a consumer electronics background, meaning that they were confident they could create the technology needed to capture this sensory experience. But their challenge was to introduce it into a footwear