Tag: Michael

Michael Sugar’s Sugar23 Teams With Blue Revolver On Multi-Sensory Technology For Virtual Events

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EXCLUSIVE: Events are being completely redefined during COVID-19, with the word “virtual” becoming the driving concept at a time when physical gatherings are not possible.

Navigating this 2020 landscape, Michael Sugar’s Sugar23 has teamed up with experiential agency Blue Revolver to bring to market new virtual event technology. The companies tell Deadline they envision it having dramatic potential for brands, entertainment companies and consumers during the pandemic and beyond.

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Details are being kept somewhat under wraps, but the companies cite the April concert by platinum-selling rapper Travis Scott held inside

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Chris Wilder sympathises with referee Michael Oliver over technology failure

Sheffield United boss Chris Wilder admits he has sympathy for referee Michael Oliver after a goal-line technology farce denied them victory at Aston Villa.

Orjan Nyland carried Oliver Norwood’s first-half free-kick across the line but referee Oliver’s watch failed to register the goal in Wednesday’s 0-0 draw.

It ensured the Premier League returned for the first time in three months mired in controversy after the coronavirus pandemic halted sport in March.

Hawk-Eye, the company which runs the technology apologised for the error and explained the post and defenders on the line obscured the cameras, and Wilder felt sorry for Oliver

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