Tag: latest

Amazon to open hair salon in UK to trial latest technology

Amazon is cutting into the hair styling sector with the opening of its own salon in the UK.



a display in a room: Augmented reality hair consultations and point-and-learn technology will be among the innovations being tested (Amazon/PA)


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Augmented reality hair consultations and point-and-learn technology will be among the innovations being tested (Amazon/PA)

The bricks-and-mortar “experiential” venue is launching in London’s Spitalfields, on Brushfield Street, as a showcase for new products and the latest industry technology.

This includes augmented reality hair consultations to virtually test out a new hair colour, as well as point-and-learn technology where customers can point at a product of interest, and more information about it will appear on a screen.



a woman standing in front of a counter: Amazon Salon (Amazon/PA)


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James Harden’s latest Adidas signature sneaker introduces new ‘Futurenatural’ technology | NBA.com Australia

James Harden is changing the game on the court, with his latest sneaker release, the Harden Vol. 5 launching Adidas’ innovative ‘Futurenatural’ technology.

After scanning 1,000 different feet of basketball consumers, the Futurenatural technology provides a 360-degree fit system with hybrid cushioning and a lightweight upper to support Harden’s dynamic style of play, change of direction, and increased movement. 

“Futurenatural is a new process for the creation of shoes, and is a perfect technology for Harden Vol. 5 with James’ dynamic style of play and moves on the court being unlike any other player,” said Rashad Williams, Senior Director of

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